SUPR

AGENCY
Accenture Song

CLIENT
Oceanic Global

ROLE
Creative Direction
Design
UX

The Accenture Innovation Hub team, partnered with Oceanic Global and Nexus to create the foundations and brand for a Single-Use Plastic Reduction Team. Team SUPR. NFL venues #pledgeSUPR to reduce waste over time.

How it works
Venues pledge to reduce waste and switch to alternatives over time. Then SUPR has created incremental goals (Gold, Silver & Bronze) and actions for these venues to move off plastics and switch to alternatives.


Accenture, Nexus, and Oceanic Global developed the business case to help the venues switch to alternatives and make it happen. 

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© Jesse Darling 2023 / Creative Direction & Design

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